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state_legiscan_drain · NY

Provides that the requirement for advertisements referring to an insurer to include the insurer's full name and principal office shall not apply to digital advertisements.

March 13, 2026

Summary

If enacted, this bill would exempt digital advertisements from the requirement to include an insurer's full name and principal office. This applies to all insurance companies and entities placing digital ads for insurance products. The change does not affect traditional print or broadcast advertising requirements for insurers.

Source: https://www.nysenate.gov/legislation/bills/2025/A10611

Common questions

What does "Provides that the requirement for advertisements referring to an insurer to include the insurer's full name and principal office shall not apply to digital advertisements." cover?
If enacted, this bill would exempt digital advertisements from the requirement to include an insurer's full name and principal office. This applies to all…
When was it published?
It was published on March 13, 2026.

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