state_legiscan_drain · CA
Surveillance pricing.
February 20, 2026
Summary
If enacted, this bill would prohibit businesses, including lenders and fintechs, from using surveillance-based personal information to set different prices for consumers. It would require transparency in pricing algorithms and limit price discrimination based on non-public data. This affects any entity that personalizes pricing using consumer data.
Source: https://leginfo.legislature.ca.gov/faces/billStatusClient.xhtml?bill_id=202520260AB2564
Common questions
- What does "Surveillance pricing." cover?
- If enacted, this bill would prohibit businesses, including lenders and fintechs, from using surveillance-based personal information to set different…
- When was it published?
- It was published on February 20, 2026.
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